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Planning to go public?

A few weeks ago, SimilarWeb successfully completed its IPO on the New York Stock Exchange, joining JFrog in the exclusive 'US publ... MORE

What Is Usage-Based Pricing and Why Should You Care About It

What is Usage-Based Pricing (UBP)? How is it different from a traditional subscription model? Are we still talking about SaaS (sof... MORE

Aligning on terminology – what is UBP and how does it differ from traditional subscription

As we’ve discussed on our first post of this series, traditional subscription is a fixed, recurring payment. It’s usually tied... MORE

Why and When UBP Outperforms Traditional Subscription

As can be seen through the comparison between SnowFlake and MongoDB that we shared in our first post of this series - both very s... MORE

5 Key Action Items to Consider When Deploying UBP

Our experience with different UBP companies across industries shows that there are 5 key action items to consider when deploying t... MORE

Hacking the Value of a “Unit of Growth” (and why it matters)

  A lot has been said over the past year about the rising valuations of software companies as revenue multiples have expande... MORE

Deploying UBP – Operational and Organizational questions

In our final post of this series, we’d like to address 2 key action items of an operational or organizational nature that should... MORE

Similarweb is now trading on the New York Stock Exchange (SMWB)

Viola Growth portfolio company SimilarWeb successfully completed its Initial Public Offering (IPO) today on the New York Stock Exc... MORE

ISRAEL: FROM STARTUP NATION TO LAND OF DECACORNS, A VIOLA DATA REPORT

2020 was a major year for tech and the Israeli ecosystem in particular. Like most world economies, the Israeli markets too were i... MORE

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