Applicaster powers the creation and optimization of customized end-user app experiences for today’s largest media companies and premium content providers. With its open APIs and extensive partner marketplace, the company’s Software-as-a-Service platform, Zapp, serves as an end-to-end resource for companies to develop and launch apps, utilize OTT services and integrate key functionalities into third-party apps.
Customers such as DirecTV, New York Giants and Dish Nation are utilizing Applicaster for direct to consumer app design and delivery across mobile and connected TVs.
The company was founded in 2009 by Jonathan Laor (CEO) and Neer Friedman (CTO) and has offices in New York, San Jose, Miami, London and Tel Aviv.