Rise is leveraging the power of AI to revolutionize digital advertising by enhancing auction logic with Real Time Bidding (RTB) efficiency.
Central to our auction strategy is Rise’s Smart Auction Management (SAM) solution, leveraging advanced Artificial Intelligence (AI) and Machine Learning (ML) to orchestrate auctions with unparalleled efficiency. SAM specializes in Traffic Shaping (SPO) and Floor Price Optimization (FPO), meticulously monitoring and optimizing bids to maximize revenue potential and facilitate data-driven decision-making.
Founded in 2020 by:
Oren Brandt (Founder and CEO), Tal Shaked (Founder and CBO), and Chen Shalit (Founder and CRO).
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